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💡 How I Work Better Throughout the Day

Updated: May 12

Let’s be real: creative energy isn’t something you can turn on like a switch. As a brand and identity designer, my workflow needs both structure and space for inspiration. Over the years, I’ve fine-tuned my day so I can create meaningful, strategic work without burning out. Here’s what’s been working for me:

  1. 🌤 Start slow, start smart

    I begin my mornings with quiet planning — not rushing into emails or tasks. Instead, I review my goals, sketch a few loose ideas, or take 10 minutes to read something inspiring. It’s my creative warm-up.

  2. ⏱ Time-block the creative zone

    There’s a big difference between working and designing. I protect 2–3 hours of distraction-free time in my day for deep creative work: logo sketches, brand systems, typography exploration. No multitasking. Just flow.

  3. 💬 Communicate clearly, early, and often

    Whether it’s with a client or a collaborator, I aim to keep communication clear and proactive. It saves hours of revision and keeps the vision aligned from the start.

  4. 🧠 Keep systems visual and simple

    Brand strategy can get messy fast. That’s why I lean on structured brand boards, color systems, and logo grid presentations to keep ideas focused.
    A visual process = less guesswork, more clarity.

  5. ☕ Pause to reset, not to scroll

    Whenever I hit a creative block, I step away. No doom-scrolling. Just a walk, a stretch, or even switching to a lighter admin task. Most of my “aha” moments come when I’m not staring at the screen.

  6. 🔄 Reflect and improve

    At the end of each day or week, I ask: What drained me? What energized me? I adjust from there. Every brand is unique, and so is every workflow. I believe good design starts with thoughtful systems — including how you manage your time.



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©  WaelF.design  |  Logo & Brand identity 2019

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